Monday 27 March 2017

Google Adsense

What is Google Adsense?


AdSense (Google AdSense) is an advertising placement service by Google. The program is designed for website publishers who want to display targeted text, video or image advertisements on website pages and earn money when site visitors view or click the ads.

Google Adsense  Basic Terms:

Ad type which   may appear on your blog   post or website pages:

Google offers several different options for the varieties of ad that may appear on your pages and in your reports.
Here's what you may see:
·        Text (includes text ads that have been rendered in the "display-like" magazine style format)
·        Image
·        Rich media
·        Flash
·        Video
·        Animated image
·        Audio
·        Link units
You can choose what ad type you'd like to display when creating or editing an ad unit and also set default ad type preferences for your account. 

 

Bid type used by Advertisers:

The bid type is the way that advertisers bid in the auction for your ad space:
·        cost-per-click (CPC)
·        cost-per-thousand impressions (CPM)
·        Active View cost-per-thousand impressions (Active View CPM)
·        cost-per-engagement (CPE)

 

Cost-per-click (CPC):

The cost-per-click (CPC) is the amount you earn each time a user clicks on your ad. The CPC for any ad is determined by the advertiser; some advertisers may be willing to pay more per click than others, depending on what they're advertising.

Page CTR :

The page clickthrough rate (CTR) is the number of ad clicks divided by the number of page views.
Page CTR = Clicks / Page views
For example, if you received 2 clicks for 250 page views, your page CTR would be .8%. (2/250=.8%)

 



All AdSense options are described at:
Bear in mind that making money with Google AdSense requires a popular site with popular keywords on it and attractive positions for the ad placements.
Generally, the software is administered by Google and you can monitor your balance through your Google profile.
The service is freely accessible for everyone who complies with the corresponding Terms of Use.
You can check the Terms of Use here:


How do you make money with AdSense?
Suppose you are showing 3 AdSense ads on every page of your website, 1 page view is equal to 3 ad impressions. Suppose, you get 5 clicks out of 500 ad impressions, your CTR would be 1% (5/500X100). CPC: Cost Per Click is the revenue you earn each time a visitor clicks on your ad. CPC is determined by the advertisers. 

 

 

 Google  AdSense is a free, simple way to earn money by placing ads on your website:



(1)First go to followi ng url of  Google   Adsense :







 (2)click on yes then enter your website url  & Select Language  & click on  save and continue:


(3)then enter your website url and select lagnuage then click on save and continue.



(4)Enter your CONTACT INFORMATION :


(5) Enter your  Details of name and address and contact details & CLICK on Submit   Application :


(6)Then you will  tick check box and click on Accept 


(7)Then  your will see Thank your for Applying to Adsense!   Message.


  Code Implementation Guide:

Get Started With Ad Code:

To show Google ads on your site you need to place AdSense ad code on your pages. Whether you're new to AdSense or looking for a refresher, this guide will help you through the steps to implement ad code on your site.

To generate your AdSense ad code you first need to create an ad unit. You do this on the My ads tab in your AdSense account.You do this on the My ads page in your AdSense account. There are a few different types of ad unit that you can choose from. Once you've decided the type of ad unit that you want to create, follow the steps below to get and copy your ad code.
Ad unit: a set of Google ads displayed as a result of one piece of AdSense ad code.

Types Of Ad Unit

AdSense offers several different types of ad unit. If a standard ad unit doesn't meet the requirements of your site, consider using one of our more specialised ad units:
TypeDescription
Ad unit
Custom-sized ad unit
  • Non-standard size ad unit
  • Allows you to specify the width and height of the ad that you want to appear on your page. Find out more about custom-sized ad units.
Responsive ad unit
  • Adaptable ad unit
  • Allows you to support a wide range of devices (i.e. computers, phones, tablets, etc.) by automatically adapting its size to fit your page layout. Find out more about responsive ad units.
Matched content unit
  • Block of content recommendations
  • Generates contextually relevant and personalised article recommendations from the pages on your website. Find out more about the Matched content feature.

How To Get And Copy Your Ad Code:

Select an option below and follow the instructions to get and copy your ad code:
  1. Sign in to your AdSense account.
  2. Visit the My ads tab.
  3. In the sidebar, select your product. For example, if you want to display ads on your website, select "Content".
  4. Click +New ad unit.
  5. Give your ad unit a name. It’s a good idea to use a unique, descriptive name that will help you find this ad unit later.
  6. In the "Ad size" section, choose the size of the ads that you’d like to show.
    In general, wider ad units perform better. We encourage you to choose one of our recommended ad sizes, which have shown to perform well across a variety of sites. Ad sizes that perform well on mobile are shown with a mobile icon mobile icon.
  7. Select the type of ads that you’d like to show on your pages from the Ad type drop-down menu. We highly recommend that you display both text and display ads. By displaying more ad types, you can earn more revenue.
    Note that if you're eligible for Matched content, you'll see the option to create a Matched content unit in the Ad type drop-down menu.
  8. (Optional) Apply an ad style for your text ads. Find out more about choosing the right ad style.
  9. (Optional) Set up a custom channel to track your ad unit. Find out more about custom channels.
  10. In the "Backup ads" section, leave the drop-down menu set to "Show blank space" (the default) unless you’d like to show something else if Google has no targeted ads available. Find out more about backup ads.
  11. Click Save and get code.
  12. In the "Ad code" box that opens:
    1. Leave the code type set to "Asynchronous" (the default), unless you want to use synchronous ad code. Find out more about asynchronous ad code.
      If you've chosen to create a responsive ad unit, you won't see the Code type drop-down menu in the "Ad code" box. Responsive ad units only use asynchronous ad code.
    2. Select the ad code by clicking it. You'll see the ad code highlighted in blue.
    3. Copy all of the ad code, e.g. press Ctrl+C (Windows) or ⌘+C (Mac).

Where To Paste The Ad Code In Your HTML:

It's important that you paste the ad code between the <body> and </body> tags of your page. If you paste the ad code outside the <body> tags it will prevent your ads from appearing correctly.

Example HTML Page Before The Ad Code Has Been Added

<html>
<head>
This is the head of your page.
<title>Example HTML page</title>
</head>
<body>
This is the body of your page.
</body>
</html>

Example HTML Page With The Ad Code Added In The Body

<html>
<head>
This is the head of your page.
<title>Example HTML page</title>
</head>
<body>
This is the body of your page.
<script async src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script>
<!-- Homepage Leaderboard -->
<ins class="adsbygoogle"
style="display:inline-block;width:728px;height:90px"
data-ad-client="ca-pub-1234567890123456"
data-ad-slot="1234567890"></ins>
<script>
(adsbygoogle = window.adsbygoogle || []).push({});
</script>

</body>
</html>
Note that this is sample code only, so please don't use it in your own site's code.

Positioning The Ads On Your Site With HTML

Just like the other elements of your site (images, paragraphs, etc.), you can change the position of your Google ads by using HTML tags (<div><table>, etc.). For example, if you surround your ad code with the HTML tags <div align="center"> and </div>, your ads will appear in the centre of your page.
<html>
<head>
This is the head of your page.
<title>Example HTML page</title>
</head>
<body>
This is the body of your page.
<div align="center">
<script async src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script>
<!-- Homepage Leaderboard -->
<ins class="adsbygoogle"
style="display:inline-block;width:728px;height:90px"
data-ad-client="ca-pub-1234567890123456"
data-ad-slot="1234567890"></ins>
<script>
(adsbygoogle = window.adsbygoogle || []).push({});
</script>
</div>
</body>
</html>
Note: that this is sample code only, so please don't use it in your own site's code.
Paste the ad code in your page:
Once you've copied the ad code from your AdSense account, the next step is to paste it in your page’s HTML source code. How you go about this will depend on the tools that you use to edit your site.
Before adding the ad code to your page, please make sure that your page complies with the AdSense programme policies. If your page doesn't comply with these policies, we reserve the right to disable ad serving to your site and/or disable your AdSense account at any time.

HTML Editors

Many publishers use a design-enhanced HTML editor like Macromedia Dreamweaver (also know as WYSIWYG or "what you see is what you get" software). To ensure your ads work properly, make sure that you paste the ad code into the HTML source code of your page using the editor's HTML view or HTML insert function. You might see errors if you paste your ad code into a WYSIWYG view such as a "Design" view. Once you've pasted your code, check for any additional tags inserted by the software or changes in the line breaks, as they might cause your ads not to show correctly.
If you can't find the HTML source code of your page in your editor, please visit the help centre or support group for your HTML editing software.

Content Management Systems (CMS)

If you're using a content management system, check below to see if your CMS has AdSense built in or if it supports a plugin that can help you to implement your AdSense ad code.

Sites With AdSense Built In

CMS Software With Official Google Plugins

CMS Software With Unofficial Plugins

The following content management systems (CMS) use third-party plugins to insert AdSense ads on the pages generated by the system. Google does not endorse or support these plugins. However, you can use these plugins as long as the ad code displayed on your page remains unchanged and isn't altered by the plugin in any way.
If you need assistance with a plugin, then please visit the official support forum of your service or the developer of the plugin. Please note that Google is not responsible for malicious third-party plugins.
If you have trouble implementing AdSense with a specific content management system, we recommend searching for the name of the CMS (e.g. Drupal, WordPress, etc.) and "AdSense implementation". You can also ask in the forum if other publishers have mastered similar problems, or contact your programme provider directly.

 

 

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